Speaking at the ceremony, Deputy Prime Minister stressed: "Products and services of enterprises (companies) Vietnam has gained the confidence of customers in domestic and foreign or not needed these pioneers. Industry and Trade Ministry and the relevant authorities need to implement the measures for information, training, marketing ... to help 30 enterprises to further develop brand products. It should do so for each of the people of Vietnam proud when it comes to products of Vietnam and Vietnam's economy. "

Le Phung Hao - Deputy General Director of Kinh Do Corporation, on behalf of the Company Board of Directors received this noble symbol. With voting results, in addition to being awarded the National brand icons, the Kinh and nearly 30 enterprises was selected first in the program is also fitted with private label (Vietnam value) on the product, supported branding support in many countries, the government is supporting the exclusive registration, protection of trademarks, industrial designs ...

Besides, participation in the National Trademark Programme also means that Kinh and businesses were voted committed to continuous self-improvement, determined to establish and implement action programs number of enterprises in the value of the program. Speaking at the launch of the program, Mr. Le Phung Hao said: "Enterprises are expectations in this program, the ability to create and affirm the key corporate brand, thereby promoting national brand. But in the future there will be many difficulties, many things to do. In particular, to developments in the foreign market, there must be alignment of the business with the support of the program ".

As known, national brand program is the only program from the Government of Vietnam to conduct. This is not an award winning brand that the selection of branded products in association with qualified national brand logo is only the beginning, so that enterprises become the partners of the program enhances competitiveness and promote the nation's image, national brand through product branding. Every second year, the brand's product program now will be reassessed. Only brands meet the new criteria to continue in the program.

On this occasion, the Prime Minister has decided to take the April 20 annual "Vietnam Trademark Day" to honor, promote the brand and image of Vietnam in the context of international integration.